Revisit: WMC 2016
Introduction
Marketing in Emerging Markets track of WMC 2016, Paris, 19-23 Jul 2016; Deadline 24 Oct
Dear colleague,
As you might know, the Academy of Marketing Science organizes its 2016 World Marketing Congress next July in Paris, France. The full Congress CFP is available here:
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Our track “Marketing in Emerging Markets” focuses on the marketing issues and opportunities in the world most dynamic economies. As co-chairs, we cordially invite you to contribute your research to our track. The track-specific Call for Papers with suggested topics and sessions is available here:
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The deadline for submissions is October 24. Just a reminder, by that date, you can choose to submit either a full paper (up to 10 single-spaced pages) or only an extended abstract (up to 5 pages). To submit your research papers or special session proposals, please sign in to the EasyChair site following the link
and then choose the track “Marketing in Emerging Markets.”
You may also consider participation in this track as a paper reviewer, session chair or discussant. Your service will be greatly appreciated and properly acknowledged.
If you know other scholars who might be interested in participation in this track, feel free to forward this information to their attention.
Co-Chairs
Gregory Kivenzor, University of Connecticut
Altaf Merchant, University of Washington
