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Children and Advertising

Introduction

Journal of Advertising announces free access to its Virtual Special Issue on Children and Advertising

Children & Advertising Virtual Special Issue

The Journal of Advertising is pleased to announce the Virtual Special Issue on Children & Advertising. Dr. Michelle Renee Nelson of University of Illinois at Urbana-Champaign has reviewed the issues published between 1972 and 2015 in the Journal and compiled a list of 12 most important articles in this area. These articles selected for this Virtual Special Issue can be grouped into three themes: processing advertisements, hidden tactics, familial influence, and advertising literacy. For more information on the Virtual Special Issue, please click this link:

We offer free access to the articles until January 31, 2016.

Kind regards,
Shintaro Okazaki
Editor-in-Chief, Journal of Advertising