TOC: J Services Mar
Introduction
Journal of Services Marketing, 29(6/7)
Fresh thinking in services marketing: contemporary, cutting-edge and creative thoughts
–Rebekah Russell-Bennett and Steve Baron [] []
Conducting service research that matters
–Anders Gustafsson, Lerzan Aksoy, Michael K. Brady, Janet R. McColl-Kennedy, Nancy J. Sirianni, Lars Witell and Nancy V. Wuenderlich [] []
Fresh perspectives on customer experience
–Janet R. McColl-Kennedy, Anders Gustafsson, Elina Jaakkola, Phil Klaus, Zoe Jane Radnor, Helen Perks and Margareta Friman [] []
Exploring dualities of service innovation: implications for service research
–Lars Witell, Laurel Anderson, Roderick J. Brodie, Maria Colurcio, Bo Edvardsson, Per Kristensson, Line Lervik-Olsen, Roberta Sebastiani and Tor Wallin Andreassen [] []
?Futurizing? smart service: implications for service researchers and managers
–Nancy V. Wuenderlich, Kristina Heinonen, Amy L. Ostrom, Lia Patricio, Rui Sousa, Chris Voss and Jos G.A.M. Lemmink [] []
Relative measures in service research
–Lerzan Aksoy, Jens Hogreve, Bart Lariviere, Andrea Ordanini and Chiara Orsingher [] []
Extending the context of service: from encounters to ecosystems
–Melissa Archpru Akaka and Stephen L. Vargo [] []
Relationality in the service logic of value creation
–Mary FitzPatrick, Richard J. Varey, Christian Gr?nroos and Janet Davey [] []
Customer-dominant logic: foundations and implications
–Kristina Heinonen and Tore Strandvik [] []
Resource integration in liminal periods: transitioning to transformative service
–Lilliemay Cheung and Janet R. McColl-Kennedy [] []
How a customer participates matters: ?I am producing? versus ?I am designing?
–Beibei Dong [] []
A self-determination theory perspective on customer participation in service development
–Jon Engstr?m and Mattias Elg [] []
Understanding consumer loyalty to technology-based self-services with credence qualities
–Lisa Schuster, Judy Proudfoot and Judy Drennan [] []
An investigation into gamification as a customer engagement experience environment
–Tracy Harwood and Tony Garry [] []
Integrating social issues and customer engagement to drive loyalty in a service organisation
–Ingrid M. O’Brien, Wade Jarvis and Geoffrey N. Soutar [] []
Value creation: an internal customers? perspective
–Debra Grace and Joseph Lo Iacono [] []
A holistic management tool for measuring internal marketing activities
–Yu-Ting Huang and Sharyn Rundle-Thiele [] []
Leading to customer loyalty: a daily test of the service-profit chain
–Susan E. Myrden and E. Kevin Kelloway [] []
When good news is bad news: the negative impact of positive customer feedback on front-line employee well-being
–Linda Nasr, Jamie Burton and Thorsten Gruber [] []
