TOC: Intl Rev Pub Nonprofit Mar
Introduction
International Review on Public and Nonprofit Marketing, 12(3)
Application of Service Dominant Logic to the medical device industry
–Robert A. Wells, Martina G. Gallarza, Luisa Andreu & Remedios Calero
Expressive and instrumental motivations explaining youth participation in non-profit voluntary associations: an application in Spain
–José-Luis Vázquez, Ana Lanero, Pablo Gutiérrez & María-Purificación García
How to increase blood donation by social marketing
–Asunción Beerli-Palacio & Josefa D. Martín-Santana
Museums and social media: the case of the Museum of Natural History of Florence
–Luciana Lazzeretti, Andrea Sartori & Niccolò Innocenti
Actions taken by public authorities for the equality of women: the first years of the United Nations
–Pilar Giménez Armentia, Carmen de la Calle Maldonado & Laura Nuño Gómez
Authenticity of ethnic tourism (based on the example of the congregation of the Karakachans in Bulgaria)
–Blaga Stoykova
