TOC: Euro J Mar
Introduction
European Journal of Marketing, 49(9/10)
Exploring front-line employee contributions to service innovation
–Jenny Karlsson and Per Skålén [] []
Examining the relationship between social media characteristics and psychological dispositions
–Debra Grace, Mitchell Ross and Wei Shao [] []
Local revenue response to service quality: spatial effects in seasonal ticket revenue data
–Sven Müller and Knut Haase [] []
Two- or one-dimensional view of arousal?: Exploring tense and energetic arousal routes to consumer attitudes
–Xiaomeng Fan, En-Chung Chang and Duane Theodore Wegener [] []
Effectuation and foreign market entry of entrepreneurial firms
–Sylvie Chetty, Arto Ojala and Tanja Leppäaho [] []
‘Obviously in the cool group they wear designer things’: A social practice theory perspective on children’s consumption
–Agnes Nairn and Fiona Spotswood [] [Google Scholar]
How sales manager experience and historical data trends affect decision making
–Thomas DeCarlo, Tirthankar Roy and Michael Barone [] []
Unpacking the perceived opportunity to misbehave: The influence of spatio-temporal and social dimensions on consumer misbehavior
–Kate L. Daunt (née Reynolds) and Dominique A. Greer [] []
A relational approach to direct mail consumption: The perspective of engagement regimes
–Simon Françoise and Lynda Andrews [] []
Market practices in countercultural market emergence
–Joel Hietanen and Joonas Rokka [] []
Consumer perceived brand innovativeness: Conceptualization and operationalization
–Rahil Shams, Frank Alpert and Mark Brown [] []
Strategic management of salespeople when promoting new products: Moderating effects of sales-related organizational psychological climate
–Annie Chen, Norman Peng and Kuang-peng Hung [] []
Concrete and abstract goals associated with the consumption of environmentally sustainable products
–Edward Ramirez, Fernando R. Jiménez and Roland Gau [] []
When James Bond shows off his Omega: does product placement affect its media host?
–Andre Marchand, Thorsten Hennig-Thurau and Sabine Best [] []
The effects of location-based-services on consumer purchase intention at point of purchase
–Aaron Gazley, Adam Hunt and Lachlan McLaren [] []
