TOC: Intl J Pharma Healthcare Mar
Introduction
International Journal of Pharmaceutical and Healthcare Marketing, 9(3)
Business model innovation: Learning from a high-tech-low-fee medical healthcare model for the BOP
–Jaqueline Pels and Tomás Andrés Kidd [] []
The effect of media exposure on contraceptive adoption across “poverty line”
–Kapil Khandeparkar , Pinaki Roy , and Manoj Motiani [] []
Socioecological determinants of mammography screening in Mexican rural areas
–Ana Paola Sanchez-Lezama , Judith Cavazos-Arroyo , Cidronio Albavera-Hernández , Aarón Salinas-Rodríguez , Mario Lagunes-Pérez , and Beatriz Perez-Armendariz [] []
Improvised model for BoP healthcare in India: lessons from NRHM
–Prabhat K. Dwivedi [] []
Healthcare for the bottom of the pyramid
–Avinandan Mukherjee and Ramendra Singh [] []
