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TOC: Service Ind J

Introduction

Service Industries Journal, 35(11/12)

Social media’s contribution to customer satisfaction with services
Mary Beth Pinto [] [Google Scholar]

Extending customer relationship management into a social context
Sarah Diffley & Patrick McCole [] []

The value of social presence in mobile communications
Ji Hee Song & Candice R. Hollenbeck [] []

Customer e-complaining behaviours using social media
M. S. Balaji, Subhash Jha & Marla B. Royne [] []

Marketing technology for adoption by small business
Philip Alford & Stephen John Page [] []

Exploring interactive communication using social media
Chrystal B. Zhang & Yi Hsin Lin [] []