TOC: Bus Horizons
Introduction
Business Horizons, 58(4)
A man, no plan, and the diamonds
–Marc J. Dollinger [] []
MARKETING & TECHNOLOGY
“Yes, and. . .”: What improv theater can teach service firms
–Karen Robson, Leyland Pitt, Pierre R. Berthon [] []
ACCOUNTING MATTERS
Business tax incentives
–Raquel Meyer Alexander, Alexander J. Organ [] []
EXECUTIVE FOCUS
Creating a culture of confidence: An interview with Sheryl Adkins-Green, CMO of Mary Kay Inc.
–Victoria L. Crittenden, Lauren Beitelspacher [] []
FEATURE ARTICLES
Crowdsourcing: A new way of employing non-employees?
–Robert C. Ford, Brendan Richard, Michael P. Ciuchta [] []
Tapping the innovative business potential of innovation contests
–Albert Armisen, Ann Majchrzak [] []
Leading the (r)evolution: Succession and leadership rules for re-entrepreneurs
–Robert McEnany, David Strutton [] []
Is it all a game? Understanding the principles of gamification
–Karen Robson, Kirk Plangger, Jan H. Kietzmann, Ian McCarthy, Leyland Pitt [] []
The misplaced controversy about internal consumption: Not just a direct selling phenomenon
–Victoria L. Crittenden, Gerald Albaum [] []
The Internet of Things (IoT): Applications, investments, and challenges for enterprises
–In Lee, Kyoochun Lee [] []
How to avoid regulatory antitrust scrutiny: The behavioral defense
–Arpita Agnihotri [] []
Launching and leading intense teams
–Sheila Simsarian Webber, David S. Webber [] []
Organizational strategies for filling the customer can-do/must-do gap
–Robert C. Ford, Janet R. McColl-Kennedy [] []
From competitive advantage to nodal advantage: Ecosystem structure and the new five forces that affect prosperity
–Piyush Kumar, Mayukh Dass, Shivina Kumar [] []
