TOC: J Strat Mar
Introduction
Journal of Strategic Marketing, 23(3)
Editorial
–Nigel Piercy & Carolyn Strong []
The impact of hospital customer orientation on burnout of public hospital service workers in New Zealand
–Michel Rod & Nicholas Ashill [] []
Exploring consumer adoption of proximity mobile payments
–Emma Slade, Michael Williams, Yogesh Dwivedi & Niall Piercy [] []
Towards marketing of functionality: insights from Michelin and Hilti
–Karim Ben Slimane & Damien Chaney [] []
Credibility of information in online communities
–M. Nick Hajli, Julian Sims, Mauricio Featherman & Peter E.D. Love [] []
The effects of value chain expanded brand communication on innovation acceptance
–Christian Linder [] []
Towards a holistic internal market orientation measurement scale
–Theophilus Francis Gyepi-Garbrah & Emmanuel Selase Asamoah [] []
