TOC: J Mar Man
Introduction
Journal of Marketing Management, 31(9/10)
Academy of Marketing conference 2014 – marketing dimensions: people, places and spaces
–Julie Robson [] []
Sadness bright as glass: the acceptance of emotionally sensitive radical innovation
–Leila Hurmerinta & Birgitta Sandberg [] []
From elicitation to consumption: assessing the longitudinal effectiveness of negative emotional appeals in social marketing
–Paolo Antonetti, Paul Baines & Lorna Walker [] []
Intergenerational spaces: citizens, political marketing and conceptualising trust in a transitional democracy
–Ihwan Susila, Dianne Dean & David Harness [] []
The impact of fairness on trustworthiness and trust in banking
–Sanjit Kumar Roy, James F. Devlin & Harjit Sekhon [] []
Investigating the consequences of word of mouth from a WOM sender’s perspective in the services context
–Rahul Chawdhary & Francesca Dall’Olmo Riley [] []
Does the host match the content? A taxonomical update on online consumption communities
–Jan Breitsohl, Werner H. Kunz & David Dowell [] []
Cultivating group-oriented travel behaviour to major events: assessing the importance of customer-perceived value, enduring event involvement and attitude towards the host destination
–Jamie Carlson, Philip J. Rosenberger III & Mohammad M. Rahman [] []
Back to basics in the marketing of place: the impact of litter upon place attitudes
–Cathy Parker, Stuart Roper & Dominic Medway [] []
Community crosstalk: an exploratory analysis of destination and festival eWOM on Twitter
–Nigel L. Williams, Alessandro Inversini, Dimitrios Buhalis & Nicole Ferdinand [] []
‘We (don’t) know how you feel’ – a comparative study of automated vs. manual analysis of social media conversations
–Ana Isabel Canhoto & Yuvraj Padmanabhan [] []
How organisations generate and use customer insight
–Emanuel Said, Emma K. Macdonald, Hugh N. Wilson & Javier Marcos [] []
