TOC: Young Consumers
Introduction
Young Consumers, 16(2)
Visual-commercial discourses of infants in direct marketing sent to first-time parents
–Johanna Sjöberg [] []
A systematic review assessing the extent of social marketing principle use in interventions targeting children (2000-2014)
–Krzysztof Kubacki , Sharyn Rundle-Thiele , Ville Lahtinen , and Joy Parkinson [] []
A theoretical approach to segmenting children’s walking behaviour
–Lisa Schuster , Krzysztof Kubacki , and Sharyn Rundle-Thiele [] []
Consumer socialisation agency within three-generational Vietnamese families
–Torgeir Aleti , Linda Brennan , and Lukas Parker [] []
Transforming the lives of war-affected youth: how microcredit can shape their self-identity
–Charles Jebarajakirthy and Antonio C. Lobo [] []
College-aged young consumers’ interpretation of Twitter and marketing information on Twitter
–Huan Chen [] []
Interpretation of female images in advertising among Chinese adolescents
–Yu Leung Ng and Kara Chan [] []
Bringing them back to spend more: student foodservice experiences to satisfy their taste buds
–Faizan Ali and Kisang Ryu [] []
Editorial
–Brian Young [] []
