TOC: Intl Mar Rev
Introduction
International Marketing Review, 32(2)
Multicultural marketplaces: New territory for international marketing and consumer research
–Catherine Demangeot, Amanda J. Broderick and C. Samuel Craig [] []
Luxury brand markets as confluences of multiple cultural beliefs
–Yuri Seo, Margo Buchanan-Oliver and Angela Gracia B. Cruz [] []
Service nepotism in the multi-ethnic marketplace: mentalities and motivations
–David Sarpong and Mairi Maclean [] []
Global cities and cultural experimentation: cosmopolitan-local connections
–Pilar Rojas Gaviria and Julie Emontspool [] []
A multicultural blend: metaphors, cognitive social capital and multiculturalism
–Esi A. Elliot, Yazhen Xiao and Elizabeth Wilson [] []
In search of the good life: Reconstructing the meaning of consumption rituals among international lifestyle migrants
–Tony Garry and C. Michael Hall [] []
Introduction to the Special Issue
–Catherine Demangeot, Amanda J. Broderick and C. Samuel Craig [] []
Researching the global marketplace: Susan Douglas’ legacy
–C. Samuel Craig [] []
Susan Douglas: the “founding mother” of the European Marketing Academy
–Gilles Laurent [] []