TOC: Mar Intell Planning
Introduction
Marketing Intelligence & Planning, 33(1)
Organisational culture and the creation of brand identity: retail food branding in new markets
–Sabrina Rashid, Kamal Ghose [] []
Service quality, cash flow volatility, and moderating environmental factors
–Wenbin Sun, Kexiu Cui [] []
Acceptance of novel products: the role of religiosity, ethnicity and values
–Shaheen Mansori, Murali Sambasivan, Samsinar Md-Sidin [] []
Pro-environmental behaviour, locus of control and willingness to pay for environmental friendly products
–Rohit H Trivedi, Jayesh D Patel, Jignasa R Savalia [] []
Charity donation: intentions and behaviour
–Muhammad Kashif, Syamsulang Sarifuddin, Azizah Hassan [] []
A fuzzy approach to service quality diagnosis
–Saeid Saeida Ardakani, Majid Nejatian, Mohammad Ali Farhangnejad, Mehran Nejati [] []