ÂÜÀòÉç¹ÙÍø

TOC: Intl J Elec Mar Retailing

Introduction

International Journal of Electronic Marketing and Retailing, 6(2)

Influence of loyalty programmes on satisfaction and retail store loyalty
S. Deepa, P. Chitramani [] []

Consumer initial acceptance and continued use of recommendation agents: literature review and proposed conceptual framework
Xiaojing Sheng, Jianzhi Li, Mohammad Ali Zolfagharian [] []

Examining online and brick and mortar store channels switching behaviour among Malaysian consumers
Abdolrazagh Madahi, Inda Sukati [] []