TOC: Intl Rev Pub Nonprofit Mar
Introduction
International Review on Public and Nonprofit Marketing, 11(3)
Are students aware of university social responsibility? Some insights from a survey in a Spanish university
–José Luis Vázquez, Carlota L. Aza & Ana Lanero [] []
Mutual influence between firms and tourist destination: a case in the Douro Valley
–Ricardo Fontes Correia & Carlos Melo Brito [] []
Why do event volunteers return? Theory of planned behavior
–Young-joo Lee, Doyeon Won & Heyjin Bang [] []
Does brand identification transform alumni into university advocates?
–Amber L. Stephenson & David B. Yerger [] []
An investigation of effects of justice recovery dimensions on students’ satisfaction with service recovery in higher education environment
–Muhammad Waqas, Haider Ali & Muhammad Ali Khan [] []
Cause related marketing: armani initiative ‘acqua for life’
–Cristina Mititelu, Gloria Fiorani & Simone Mariani [] []