TOC: J Mar Man
Introduction
Journal of Marketing Management, 30(9/10)
2013 Academy of Marketing annual conference special issue: marketing relevance
–Anne Marie Doherty []
On the marketing implications of place narratives
–Maria Lichrou, Lisa O’Malley & Maurice Patterson [] []
An exploratory investigation of aberrant consumer behaviour in Libya: a sociocultural approach
–Amal Abdelhadi, Carley Foster & Paul Whysall [] []
The influence of terrorism risk perception on purchase involvement and safety concern of international travellers
–Cláudia Seabra, José Luís Abrantes & Elisabeth Kastenholz [] []
Evaluating brand extensions, fit perceptions and post-extension brand image: does size matter?
–Francesca Dall’Olmo Riley, Chris Hand & Francesca Guido [] []
Collaborating for success: managerial perspectives on co-branding strategies in the fashion industry
–Jemma Oeppen & Ahmad Jamal [] []
Adapting a book to make a film: how strategy is adapted through professional practices of marketing middle managers
–Sarah Browne, Pamela Sharkey-Scott, Vincent Mangematin, Katrina Lawlor & Laura Cuddihy [] []
Young British partisans’ and non-voters’ processing of attack election advertising and the implications for marketing politics
–Janine Dermody, Stuart Hanmer-Lloyd, Nicole Koenig-Lewis & Anita Lifen Zhao [] []
A comprehensive examination of internet banking user behaviour: evidence from customers yet to adopt, currently using and stopped using
–Meimei Wu, Chanaka Jayawardhena & Robert Hamilton [] []
Has Mumsnet changed me? SNS influence on identity adaptation and consumption
–Nichola Phillips & Anne Broderick [] []
Interpreting value in the customer service experience using customer-dominant logic
–Caroline Tynan, Sally McKechnie & Stephanie Hartley [] []