Revisit: Non-Monetary Value and New Media
Introduction
Non-Monetary Social and Network Value: Understanding the Effects of Non-Paying Customers in New Media, Special issue of Journal of Strategic Marketing; Deadline 30 Sep 2014
Call for papers, Special Issue of the Journal of Strategic Marketing
Non-Monetary Social and Network Value: Understanding the Effects of Non-Paying Customers in New Media
Guest Editors: Linda D. Hollebeek, Ph.D & Roderick J. Brodie, Ph.D
Full call for papers available at:
Submissions due by Sep 30, 2014