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TOC: J Historical Res Mar

Introduction

Journal of Historical Research in Marketing, 6(2)

Multilevel marketing and pyramid schemes in the United States: An historical analysis
William W. Keep, Peter J. Vander Nat [] []

The ingenious marketing of modern paintings
Thomas M. Bayer, John Page [] []

Staying afloat: A history of maritime passenger industry marketing
Blaine Branchik [] []

Hiraga Gennai: The Renaissance marketer of eighteenth-century Japan
Yuko Minowa [] []

Retail evolution: Historical facts, theoretical logic and critical thinking
Charles A. Ingene [] []