TOC: Service Ind J
Introduction
Service Industries Journal, 34(11)
Improving customer website involvement through experiential marketing
–Saeed Shobeiri, Ebrahim Mazaheri & Michel Laroche [] []
Users’ intentions to employ a Point-Of-Sale system
–Yun Ji Moon, Woody Kim & Sunny Ham [] [Google Scholar]
Customer demotion in hierarchical loyalty programmes
–Geert van Berlo, Josée Bloemer & Vera Blazevic [] []
Effects of quality and corporate social responsibility on loyalty
–Rojanasak Chomvilailuk & Ken Butcher [] []