TOC: Service Ind J
Introduction
Service Industries Journal, 34(9/10)
Franchising in services
–Domingo Ribeiro & Gary Paul Akehurst [] []
Franchisee-based brand equity and performance
–J. Augusto Felício, Margarida Duarte, Vítor Caldeirinha & Ricardo Rodrigues [] []
Brand and performance signals in the choice of franchise opportunities
–Esther Calderon-Monge & Pilar Huerta-Zavala [] []
Franchisors’ disclosure duty: market transparency and franchisee protection
–Rosa Lapiedra-Alcamí, Isabel Reig-Fabado & Carlos Rueda-Armengot [] [Google Scholar]
Analysis of efficiency and profitability of franchise services
–Constantino J. Garcia Martin, Amparo Medal-Bartual & Marta Peris-Ortiz [] []
Tourists’ purchase intentions: impact of franchise brand awareness
–Yi Hsin Lin, Feng Jyh Lin & Chris Ryan [] [Google Scholar]
Franchising: the dilemma between standardisation and flexibility
–Manuela Pardo-del-Val, Clara Martínez-Fuentes, José Ignacio López-Sánchez & Beatriz Minguela-Rata [] []
Franchise, innovation and entrepreneurship
–María Teresa Méndez, Miguel-Angel Galindo & Miguel-Angel Sastre [] []
Analysis of franchisors’ expansion strategies and competition
–Kun-Huang Huarng & Tiffany Hui-Kuang Yu [] [Google Scholar]
Brand equity heterogeneity among strategic groups in service franchising
–Yi-Min Chen & Chien-Tai Su [] []