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Call for Additional Papers

Social Marketing Advances in Research and Theory (SMART) Conference October 17-19, 2014 Chateau Lake Louise, Canada

The Center for Socially Responsible Marketing at the University of Lethbridge will be hosting their fourth “Social Marketing Advances in Research and Theory” (SMART) conference and we are pleased to announce that the 5 best papers will be published in a special issue of the Journal of Social Marketing. The first round of papers is currently under review but we have space for up to 10 additional papers which will also be considered for the special issue.

The SMART conference will be held October 17th – 19th, 2014 at the Chateau Lake Louise, in Banff National Park, Canada (). The conference will provide an intimate forum for presenting and discussing high quality theoretical and empirical social marketing and non-profit research, as well as an opportunity to network with other scholars working in social and nonprofit marketing. We have arranged an amazing $189 a night rate. The registration rate is $500 and includes all meals on Saturday (breakfast, breaks, lunch, and keynote dinner).

Original manuscripts and special topic sessions are sought for presentation at the conference. In an effort to accommodate all high quality manuscripts, there is no specific social marketing theme. In addition to social marketing manuscripts, nonprofit and corporate social responsibility manuscripts are also welcome. All manuscripts will be blind peer reviewed.

The extended submission deadline is July 15, 2014. Submit all documents electronically to michael.basil@uleth.ca. Notification of acceptance will be made no later than August 30, 2014. You will receive electronic confirmation of your submission within one week. If you do not receive confirmation please email michael.basil@uleth.ca or send a fax to (403) 329-2038 attn: Mike Basil.

Manuscripts in their final stages should be submitted as competitive papers. Manuscripts representing work that is still in its formative stages should be submitted as working papers. Abstracts (5 pages) will be considered, however, a full-length version of the paper is preferred for review. Papers should not exceed 20, double spaced pages, including text, references, figures and tables.

Authors of competitive papers will give 20 minute presentations of their work. Authors of working papers will provide five minute presentations to pique audience interest, which will then be followed by poster sessions to allow for in-depth discussions.

Manuscript submissions should be formatted as follows:

First Page

1. Title of manuscript or special topic session

2. Authors’/participants’ names, affiliations, and positions (author/participant identification does not appear again).

3. Primary contact person with full name, title, address, telephone, fax, and email information.

4. Type of submission (competitive paper, working paper, or special topic session).

5. Please indicate your willingness to serve as a reviewer. Reviewers will receive no more than three papers (probably one or two), and will have at least one month for review.

Second page (blind)

1. Title of manuscript

2. Up to 150 word abstract

3. Keywords

Third page

Begin body of manuscript or special topic session proposal

The Centre for Socially Responsible Marketing at the University of Lethbridge seeks to create and disseminate research in the areas of social marketing, nonprofit marketing, and social responsibility. For more information see our website at:

 

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