TOC: J Intl Mar
Introduction
Journal of International Marketing, 22(2)
Toward Sustainability: Public Policy, Global Social Innovations for Base-of-the-Pyramid Markets, and Demarketing for a Better World
–Rajan Varadarajan [] []
Antecedents and Outcomes of Exporter–Importer Relationship Quality: Synthesis, Meta-Analysis, and Directions for Further Research
–Leonidas C. Leonidou, Saeed Samiee, Bilge Aykol, and Michael A. Talias [] []
Entrepreneurial Strategic Posture and Performance in Foreign Markets: The Critical Role of International Learning Effort
–Dirk De Clercq and Lianxi Zhou [] []
Planned Marketing Adaptation and Multinationals’ Choices Between Acquisitions and Greenfields
–Arjen H.L. Slangen and Desislava Dikova [] [Google Scholar]
The Boundary Conditions of Export Relational Governance: A “Strategy Tripod” Perspective
–Min Ju, Hongxin Zhao, and Tiedong Wang [] []