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TOC: J Intl Mar

Introduction

Journal of International Marketing, 22(2)

Toward Sustainability: Public Policy, Global Social Innovations for Base-of-the-Pyramid Markets, and Demarketing for a Better World
Rajan Varadarajan [] []

Antecedents and Outcomes of Exporter–Importer Relationship Quality: Synthesis, Meta-Analysis, and Directions for Further Research
Leonidas C. Leonidou, Saeed Samiee, Bilge Aykol, and Michael A. Talias [] []

Entrepreneurial Strategic Posture and Performance in Foreign Markets: The Critical Role of International Learning Effort
Dirk De Clercq and Lianxi Zhou [] []

Planned Marketing Adaptation and Multinationals’ Choices Between Acquisitions and Greenfields
Arjen H.L. Slangen and Desislava Dikova [] [Google Scholar]

The Boundary Conditions of Export Relational Governance: A “Strategy Tripod” Perspective
Min Ju, Hongxin Zhao, and Tiedong Wang [] []