TOC: J Intl Con Mar
Introduction
Journal of International Consumer Marketing, 26(3)
Editorial
–C. Anthony Di Benedetto Professor of Marketing and Supply Chain Management []
The Effect of Acculturation on Ethnic Consumers’ Decision-Making Styles: An Empirical Analysis of Hispanic Consumers
–Sigal Segev [] []
Impact of Culture, Cosmopolitanism, and Price on Local Store Loyalty: An Empirical Study from India
–Arpita Khare, S. K. Pandey & Preshth Bhardwaj [] []
An Experimental Study on the Effect of Brand and Brand Extension on Omission Neglect
–Evandro Luiz Lopes, Dirceu da Silva & José Mauro da Costa Hernandez [] []
Predictors of Sustainable Consumption among Young Educated Consumers in Hong Kong
–Kaman Lee [] []
Perspectives and Dimensions of Consumer Innovativeness: A Literature Review and Future Agenda
–Arun Kumar Kaushik & Zillur Rahman [] [] Book Review
Bound Together: How Traders, Preachers, Adventurers and Warriors Shaped Globalizationby Nayan Chanda
–Abhijit Roy Professor of Marketing []