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MRSIG Lehmann Award

Introduction

The ÂÜÀòÉç¹ÙÍø's Marketing Research SIG seeks nominations for the 2014 Don Lehmann Award for the best dissertation-based article in JM or JMR; Deadline 24 Apr 2014

Call For Nominations: 2014 ÂÜÀòÉç¹ÙÍø-MRSIG Don Lehmann Award

The Marketing Research SIG of the ÂÜÀòÉç¹ÙÍø is seeking nominations for the 2014 Don Lehmann Award. This award, established in 1997, honors the Best Dissertation-based article recently published in the Journal of Marketing or Journal of Marketing Research. This annual award is chosen by the awards committee of the MRSIG.

We invite you to nominate yourself or any marketing scholar whose dissertation-based article was published in JM or JMR in calendar years 2012 or 2013. Please send a nomination letter not exceeding 250 words with a brief outline of the marketing research contribution, along with the dissertation author’s name, address, phone numbers, e-mail address, and full citation by April 24, 2014 to Rajkumar Venkatesan (venkatesanr@darden.virginia.edu).

Each year an awards committee selected from the pool of current and past MR SIG officers, past winners of the Lehmann award, past JM and JMR editors, and at large quantitative research scholars will be formed to select the winners. This award will be presented in August at the 2014 Summer Educators’ Conference, San Francisco.