Sheth Emerging Scholars
Introduction
Sheth Emerging Scholars Faculty Consortium, World Marketing Congress, Lima, 4 Aug 2014; Deadline 1 Mar
Third Biennial Sheth Emerging Scholars Faculty Consortium
World Marketing Congress
August 4, 2014
ESAN School of Business, Lima, Peru
Highlights:
Up to US$1,000 grant for each applicant selected to attend the Consortium
Application deadline: March 1, 2014
Academia is a knowledge-based community that plays a dual role in the knowledge arena. It is both a consumer/receiver and producer/processor/provider of knowledge. Historically, knowledge creation in marketing has been driven largely by scholars from developed countries. As such, many of the more established marketing journals reside in the developed countries of North America, Europe, and Australasia. Yet, the economies of emerging countries are expected to grow at a more rapid pace than that of developed countries and close to 85 percent of the world population resides in these emerging economies. This growth has fueled the establishment and growth of business/management schools in emerging countries. It is imperative that the marketing academy begins a process of knowledge exchange so that both developed and emerging economies engage in a scholarly dialogue that is mutually beneficial. An important component of this interaction is the development of the marketing professoriate across the emerging countries so that the research and educational mission in marketing is broad-based, relevant, and impactful.
As a preeminent international society focused on marketing as an academic field, the Academy of Marketing Science (AMS) is pleased to announce the Third Biennial Sheth Emerging Scholars Faculty Consortium. The consortium has been made possible by the generous financial support of the Sheth Foundation. The intent of this faculty consortium is to bring together two groups of scholars – those who have distinguished themselves in the academic arena (“Distinguished Scholars”) and those university scholars from emerging market economies who hold promise for the future of the global marketplace (“Emerging Scholars”) – in order to begin a knowledge-sharing venture with respect to both research and teaching.
This Third Biennial Sheth Emerging Scholars Faculty Consortium will be held at the ESAN School of Business, Lima, Peru, in conjunction with the World Marketing Congress (WMC). The Consortium is a day-long program focused on research, teaching, and topics related to the overall success of a marketing scholar in the global arena. The scholarly sharing and social interactions continue the day after the consortium with the official beginning of WMC.
Delegates will receive up to US$1000 to attend the faculty consortium and the World Marketing Congress (reimbursement will be via receipts for expenses submitted after the conclusion of the consortium). The consortium delegates are responsible for making their own travel arrangements and for obtaining any necessary travel documents into Peru. The consortium program will be presented in English. A certificate of completion will be awarded to Emerging Scholars delegates at the end of the program.
We look forward to receiving your applications for attending the Third Biennial Sheth Emerging Scholars Faculty Consortium. The goal is to arrive at a mix of scholars from Africa, Asia, Europe, and South America so as to achieve an exciting exchange of ideas. Marketing faculty members from emerging countries in these continents are especially encouraged to apply. Applicants should be full-time marketing faculty members with a doctoral degree or equivalent. Although applications from colleagues at different career stages will be considered to ensure broad-based impact of the consortium, applicants in the early-to-mid career stage will be given priority consideration.
To apply for participation in the consortium as a delegate, please forward the following materials (in English) to the Consortium Chair, John Ford (jbford@odu.edu). The materials required for proper application are a letter of intent to attend the consortium if invited, a letter of support from your dean or an institutional colleague, a 500-750 word document briefly outlining your research and teaching interests and how participation in the consortium will help in your professional development as well as how you will leverage your experience to help other emerging scholars in your institution and in your country, and a copy of your curriculum vitae. Selection as a consortium delegate will depend upon a variety of factors, including research accomplishments, teaching diversity, support and encouragement from the nominee’s institution, and geographic representation. The deadline for consideration as a consortium delegate is March 1, 2014. Decisions will be made and notification sent to all applicants around April 15, 2014.
Please forward this announcement to any potential applicants for the Third Biennial Sheth Emerging Scholars Faculty Consortium.
Tentative Event Schedule
Monday (August 4, 2014)
8:00 – 8:15 a.m. Introduction and Welcome
Linda Ferrell, President, Academy of Marketing Science
8:15 – 8:30 a.m. Consortium Overview and Expectations
John Ford, Consortium Chair
8:30 – 10:00 a.m. Presentations on the scholarly research process, publishing in
leading marketing journals, and becoming an effective
researcher
10:00 – 10:30 a.m. Break and Networking
10:30 – noon Presentations on Knowledge Dissemination in the Classroom including undergraduate teaching, graduate teaching, and the role of social media
Noon – 1:30 p.m. Lunch: Creating Collaborations, Networking, and Mentoring
Participants: Emerging Scholar Delegates, Distinguished Scholars, and Doctoral Consortium Participants
1:30 – 5:00 p.m. Presentations on strategies for becoming a successful
Marketing academic
For information about the Academy of Marketing Science, please see . For additional information about the 2014 World Marketing Congress, please click on the link on the AMS home page. Contact Consortium Chair, John B. Ford (jbford@odu.edu) with questions related to the Third Biennial Sheth Emerging Scholars Faculty Consortium.