TOC: Mar Intel Planning
Introduction
Marketing Intelligence & Planning, 32(1)
Consumers’ susceptibility to interpersonal influence as a determining factor of ecologically conscious behaviour
–Arpita Khare [] []
The emotional dimension of the consumption of luxury counterfeit goods: an empirical taxonomy
–Leonidas A. Zampetakis [] []
Customer engagement planning emerging from the “individualist-collectivist”-framework: An empirical examination in China and UK
–Bang Nguyen, Kirk Chang, Lyndon Simkin [] []
Coupon redemption behaviour: a Malaysian cross-segment investigation
–Philip J. Kitchen, Sharifah Faridah Syed Alwi, Norbani Che-Ha, Pei Yee Lim [] []
Students’ perceptions of an internationalised learning environment
–Vanessa Quintal, Ian Phau [] []
Attitudinal, personal, and job-related predictors of salesperson turnover
–Brent M. Wren, David Berkowitz, E. Stephen Grant [] []
Sales training: comparing multinational and domestic companies
–Ashraf M. Attia, M. Asri Jantan, Nermine Atteya, Rana Fakhr [] []
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