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TOC: J Con Mar

Introduction

Journal of Consumer Marketing, 30(6)

Editoral JCM.30.6
Richard C Leventhal [] []

Self-gifting guilt: An examination of self-gifting motivations and post-purchase regret
Peter David CLARKE, Gary Mortimer [] []

A Dual-System Approach to Understanding ‘Generation Y’ Decision Making
Vijay Viswanathan, Varsha Jain [] []

Nigeria in Transition: Acculturation to Global Consumer Culture
Steven Lysonski, Srinivas Durvasula [] []

Technological Advancements and Social Challenges for One-to-One Marketing
Danielle Fowler, Dennis Pitta, Richard C. Leventhal [] []

Consumers’ Alliance Encounter Satisfaction, Attributions, and Behavioral Intentions
Ning Li, William H. Murphy [] []

Materialism and Clothing Post-Purchase Behaviors
Hyun-Mee Joung [] []

Rethinking reputation
Nancy Furlow [] []

Return on Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing
Andy Wei Hao [] []


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