TOC: J Con Mar
Introduction
Journal of Consumer Marketing, 30(6)
Editoral JCM.30.6
–Richard C Leventhal [] []
Self-gifting guilt: An examination of self-gifting motivations and post-purchase regret
–Peter David CLARKE, Gary Mortimer [] []
A Dual-System Approach to Understanding ‘Generation Y’ Decision Making
–Vijay Viswanathan, Varsha Jain [] []
Nigeria in Transition: Acculturation to Global Consumer Culture
–Steven Lysonski, Srinivas Durvasula [] []
Technological Advancements and Social Challenges for One-to-One Marketing
–Danielle Fowler, Dennis Pitta, Richard C. Leventhal [] []
Consumers’ Alliance Encounter Satisfaction, Attributions, and Behavioral Intentions
–Ning Li, William H. Murphy [] []
Materialism and Clothing Post-Purchase Behaviors
–Hyun-Mee Joung [] []
Rethinking reputation
–Nancy Furlow [] []
Return on Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing
–Andy Wei Hao [] []
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