TOC: AMS Rev
Introduction
Academy of Marketing Science Review, 3(3)
An appraisal of behavioral price research (part 1): price as a physical stimulus
–Lillian L. Cheng & Kent B. Monroe [] []
The utility of an information processing approach for behavioral price research
–Rashmi Adaval [] []
Commentary on: “an appraisal of behavioral price research (Part I)”
–Keith S. Coulter []
Commentary on behavioral price research: the role of subjective experiences in price cognition
–Manoj Thomas []
How and why is price perceived: a commentary on Cheng and Monroe
–Akshay R. Rao []
A Closer look at reference price: A commentary
–Angela Y. Lee []
Some reflections on an appraisal of behavioral price research (part 1)
–Lillian L. Cheng & Kent B. Monroe [] []
MIMIC models, formative indicators and the joys of research
–Adamantios Diamantopoulos & Dirk Temme [] []
Scientific progress in measurement theory?
–John R. Rossiter [] []
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