TOC: J Retailing
Introduction
Journal of Retailing, 89(2)
Are Men Seduced by Red? The Effect of Red Versus Black Prices on Price Perceptions Original Research Article
–Nancy M. Puccinelli, Rajesh Chandrashekaran, Dhruv Grewal, Rajneesh Suri [] []
Effects of opening and closing stores on chain retailer performance Original Research Article
–Raji Srinivasan, Shrihari Sridhar, Sriram Narayanan, Debika Sihi [] []
Loss leaders and cross-category retailer pass-through: A Bayesian multilevel analysis Original Research Article
–Joseph Pancras, Dinesh K. Gauri, Debabrata Talukdar [] []
Orchestrating rituals through retailers: An examination of gift registry Original Research Article
–Tonya Williams Bradford, John F. Sherry Jr [] []
Trademark Strategy in the Internet Age: Customer Hijacking and the Doctrine of Initial Interest Confusion Original Research Article
–Clifford D. Scott [] []
Building-Up versus Paring-Down: Consumer Responses to Recommendations When Customizing Original Research Article
–Brent Coker, Anish Nagpal [] []
Engaging Dissatisfied Retail Employees to Voice Promotive Ideas: The Role of Continuance Commitment Original Research Article
–Jeffrey P. Boichuk, Bulent Menguc [] []
Examining the Role of Franchisee Normative Expectations in Relationship Evaluation
–Debra Grace, Scott Weaven, Lorelle Frazer, Jeff Giddings [] []
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