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Comprehensive PLS Seminar using SmartPLS
November 4-7, 2013
University of Hamburg, Germany

Instructors: Dr. Joerg Henseler & Prof. Dr. Christian Ringle

This four-day seminar introduces participants to the state-of-the-art of PLS path modeling. The first two days of the seminar provide a profound introduction to PLS path modeling. Participants will learn how to apply PLS path modeling by means of the SmartPLS software. The instructors will make use of several SmartPLS examples and exercises. The third and the fourth day of the seminar cover extensions to PLS path modeling, such as mediating effects, moderating effects (interaction effects), multigroup analysis (including measurement invariance testing), nonlinear effect, second-order constructs, or detection of unobserved heterogeneity by means of FIMIX-PLS. Participants will learn how to apply these extensions to PLS path modeling by means of the SmartPLS software.

Seminar outline:

Day 1 (Monday, November 4, 2013)

– Foundations of structural equation modeling
– Introduction to PLS path modeling
– SmartPLS software environment and data entry
– Creating valid PLS path models
– Understanding the PLS algorithm

Day 2 (Tuesday, November 5, 2013)

– Assessing measurement models
– Assessing structural models
– Bootstrapping
– Blindfolding
– Importance-performance matrix
– Several software tutorial

Day 3 (Wednesday, November 6, 2013)

– Mediating effects
– Second-order constructs
– Moderating effects
– Nonlinear effects
– Several software tutorial

Day 4 (Thursday, November 7, 2013)

– Multigroup analysis
– Measurement model invariance
– Finite mixture PLS
– Several software tutorial
– Wrap up / Q&A

It is possible to book the complete seminar or separate days of the seminar.

For more information on the seminar, please follow this weblink:

For any further inquiries, please contact Joerg Henseler at j.henseler@fm.ru.nl.

 

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