TOC: J Services Mar
Introduction
Journal of Services Marketing, 27(4)
The effects of service on multichannel retailers’ brand equity
–Ryan C. White, Sacha Joseph-Mathews, Clay M. Voorhees [] [Google Scholar]
The servicescape as an antecedent to service quality and behavioral intentions
–Daire Hooper, Joseph Coughlan, Michael R. Mullen [] []
Managing customer misbehavior: challenges and strategies
–Lloyd C. Harris, Kate Daunt [] []
An examination of consumers’ resistance to computer-based technologies
–Athanasios G. Patsiotis, Tim Hughes, Don J. Webber [] [Google Scholar]
Towards an approach to signage management quality (SMQ)
–Angelo Bonfanti [] []
The role of employee job satisfaction in strengthening customer repurchase intentions
–Spiros Gounaris, Achilleas Boukis [] []
Beyond loyalty: customer satisfaction, loyalty, and fortitude
–Martin Fraering, Michael S. Minor [] []
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