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Journal of Business Research

CALL FOR PAPERS FOR SPECIAL ISSUE ON

PROBLEM DRINKING, GAMBLING, AND SMOKING (DGS): ADVANCING THEORY AND EVIDENCE

Deadline for full paper submission: 31 July 2014

PURPOSE OF THE SPECIAL ISSUE

This special issue is to advance theory and evidence relating business strategies and problem behaviors regarding alcohol drinking (D), gambling (G), and smoking (S). The focus of the papers can relate to business and marketing strategies, government policy-makers, or consumer behavior. Problem DGS relates to compulsive consumption. Compulsive consumption is an abnormal form of spending/consuming in which the afflicted consumer has an overpowering, uncontrollable, chronic, and repetitive urge to spend and consume.

Compulsive consumption characteristically functions as a means of alleviating negative feelings of stress and anxiety. As opposed to impulsive buying, where a consumer makes an unplanned purchase (usually of a relatively inexpensive nature), compulsive consumption typically leads to severe negative consequences, particularly serious financial debt, and at the extreme point where the process of spending and consuming becomes addictive, severely disrupts the consumer’s daily life.

In the academic community, researchers discuss compulsive consumption-related typologies and etiology from biological, psychological or sociological perspectives. A review of literature directs attention to the role of marketing in compulsive consumption. Hence, JBR is issuing a call for papers, with the goal of advancing theory and knowledge on linking marketing, management, and DGS related compulsive consumption behaviors.

TOPICS

Submissions should be empirical in nature, approached from marketing and business management perspectives. A variety of empirical approaches are acceptable (e.g., ethnographic, survey, experimental or archival research). Suggested topics for compulsive consumption behaviors include, but are not limited to:

• Environmental and situational factors that may drive DGS compulsive consumption
• General marketing strategies
• The role of marketing mix
• The role of promotion mix
• The role of customer – contact employees
• Integrated marketing communications
• Consumer decision making process
• De-marketing
• Social marketing
• Meta-analysis relating to DGS compulsive consumption
• Demographic typology
• Psychological and behavioral typologies

SUBMISSIONS

Send your submission to both guest editors by the deadline in an MS WORD file attachment with a statement in a separate page that addresses what is unique and valuable in the paper. All manuscripts submitted must apply JBR editorial guidelines, must not have been published, accepted for publication, or be currently under consideration elsewhere. Manuscripts should be between 4000 and 8,000 words in length (excluding tables and figures). Please direct any further inquiries to the guest editors listed below.

GUEST EDITORS AND CONTACT DETAILS

• DR. Catherine Prentice
  Marketing and Operations Management,
  Faculty of Business & Enterprise,
  Swinburne University, Hawthorn, Victoria, 3122, Australia
  Email: cprentice@swin.edu.au
  Phone: +61 406627622

   

• DR. June Cotte
  Marketing Area Group, Ivey Business School,
  Western University, 1151 Richmond St., London, ON Canada N6A 3K7
  Email: jcotte@ivey.ca
  Phone +1-519-661-3224,

References

Bridges E. and Florsheim, R. (2008). Hedonic and utilitarian shopping goals: the online experience. Journal of Business Research, 61(4), 309-314

Faber, R. (1995). J. Two forms of compulsive consumption: comorbidity of compulsive buying and binge eating. Journal of Consumer Research, 3(4), 296-304.

Fullerton, R. A. and Punj, G., 2004. Repercussions of promoting an ideology of consumption: consumer misbehavior, Journal of Business Research, 57(11), 1239-1249.

Hassay, D.N. and Smith, M.C. (1998). Compulsive buying: an examination of the consumption motive, Psychology and Marketing. 13(8), 741-752.

Manolis, Chris & Roberts, James A., 2008. "Compulsive buying: Does it matter how it’s measured?" Journal of Economic Psychology, 29(4), 555-576.

O’Guinn T. C. and Faber, R.J. (1989). Compulsive buying, a phenomenological exploration. Journal of Consumer Research, 16(2), 147-157

Martin, Ingrid, Mike Kamins, Dante M. Pirouz, Scott Davis, Kelly Haws, Ann M. Mirabito, Sayantani Mukherjee, Justine Rapp, and Aditi Grover. (2013), "On the Road to Addiction: The Facilitative and Preventative Roles of Marketing Cues," Journal of Business Research, forthcoming.

Workman L and Paper D. (2010). Compulsive buying: a theoretical framework. The Journal of Business Inquiry, 9(1), 89-126.

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