Spring MMA 2014
Introduction
Marketing Management Association's 2014 Spring Conference, Chicago, 26-28 Mar 2014, Chair Roscoe Hightower, Jr.; Deadline 18 Oct
The Marketing Management Association’s 2014 Spring Conference will be returning to The Palmer House, a Hilton Hotel () in the heart of the theater and financial district just minutes away from attractions like Millennium Park. The conference runs from March 26-28, 2014.
The theme for the Marketing Management Association 2014 Spring Conference is "Once Retro Now Novel Again", inspired by the historic venue change. At this point, we simply wanted to place a ‘string on your finger’ as a reminder to block the dates on your calendar and start the creative juices flowing as you begin to prepare for 2014.
The submission deadline is Friday, October 18, 2013.
Spring Conference Program Chair and President-elect of MMA:
Roscoe Hightower, Jr.
Professor of Marketing
School of Business and Industry, Sybil C. Mobley Building
Florida A&M University, Tallahassee, FL, 32307
roscoe.hightower@famu.edu
Full information for the conference is available here:
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