TOC: Mar Intell Planning
Introduction
Marketing Intelligence & Planning, 31(4)
Internal marketing and service quality in restaurants
–Mamoun N. Akroush, Amjad A. Abu-ElSamen, Ghazi A. Samawi, Abdelhadi L. Odetallah [] []
Critical success factors for B2B e-markets: a strategic fit perspective
–Michael Johnson [] []
Brand leaders and me-too alternatives: how do consumers choose?
–Vanessa Quintal, Ian Phau [] []
The influence of social class on the perceptions of country of origin: National brands produced in overseas locations
–Mario Joseph Miranda, Narissara Parkvithee [] []
Does CSR orientation reflect stakeholder relationship marketing orientation? An empirical examination of Indian banks
–Ramendra Singh, Sharad Agarwal [] []
Transferring knowledge for organisational customers by knowledge intensive business service marketing firms: An exploratory study
–Abdelkader Daghfous, Nicholas Jeremy Ashill, Michel Roger Rod [] []
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