Revisit: MPPC 2013
Introduction
ÂÜÀòÉç¹ÙÍø Marketing & Public Policy Conference, Washington, DC, 30 May ? 1 Jun 2013; Early bird registration deadline 20 Apr
MPPC 2013 — Early registration rates end April 20
The Marketing & Public Policy Conference (MPPC) is the premier national and international event for marketing academics, public policy makers, and marketing practitioners interested in social and public policy. This year’s theme is “The Changing Role of Policy in Consumer Well-Being."
Consumer well-being is at the heart of many of the most important global issues and initiatives. In the U.S., for example, recent healthcare and financial regulation debates are highly relevant to consumer well-being and have key economic implications. This year’s conference will explore critical issues at the nexus of consumer welfare and policy. The program will feature research and facilitate dialogue offering innovative insights that will be useful to policy makers, experts and scholars. Don’t miss out on the discussion — plan now to join us in Washington. See the preliminary program at
KEYNOTE SPEAKER: Commissioner Maureen K. Ohlhausen of the Federal Trade Commission
Maureen Ohlhausen joined the Commission in 2012 after heading Wilkinson Barker Knauer’s FTC practice and focusing on privacy, data protection, and cybersecurity. Prior to Wilkinson Barker Knauer, she served the FTC for 11 years, most recently as head of the Office of Policy Planning. She is a senior editor of the ABA Antitrust Law Journal.
2013 Marketing & Public Policy Workshop and Doctoral Seminar
Get more information about the workshop sponsored by the Villanova School of Business at
For more information, visit or call 800.ÂÜÀòÉç¹ÙÍø.1150.
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