TOC: Qual Mar Res Intl J
Introduction
Qualitative Market Research: An International Journal, 16(2)
Using netnography research method to reveal the underlying dimensions of the customer/tourist experience
–Ahmed Rageh, T.C. Melewar, Arch Woodside [] []
Champagne purchasing: the influence of kudos and sentimentality
–Anne-Louise Morton, Cheryl Rivers, Stephen Charters, Wendy Spinks [] []
An identity approach to bacalhau prosumption
–Chunyan Xie, Lúcia de Fátima Martins Guilhoto, Kjell Grønhaug, Jens Østli [] []
Men’s branded underwear: an investigation of factors important to product choice
–Rosanna Hale, Nancy Hodges [] [Google Scholar]
Time in corporate images: introducing image heritage and image-in-use
–Anne Rindell [] []
Competitive priorities and supply chain strategy in the fashion industry
–Bowon Kim [] []
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