Project- and Problem-Based Learning
Introduction
Saleh AlShebil asks if any subscribers have tried project-based learning or problem-based learning in marketing courses
I would like to to ask if any of our colleagues have tried any project-based learning/problem-based learning in any of the following courses: principles of marketing, integrated marketing communications, international marketing, product & brand management, and if they can kindly share their syllabus/tips/experience on it if possible.
Best regards
Saleh
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Saleh AlShebil, Ph.D.
Assistant Professor of Marketing
King Fahd University of Petroleum & Minerals
PO Box 5074
Dhahran 31261, Saudi Arabia
Tel: +9663-8607558
Fax: +9663-8602544
email: shebil@kfupm.edu.sa
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