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TOC: J Con Res

Introduction

Journal of Consumer Research, 39(6)

Who Are You Calling Old? Negotiating Old Age Identity in the Elderly Consumption Ensemble
Michelle Barnhart and Lisa Peñaloza [] []

Money and Thinking: Reminders of Money Trigger Abstract Construal and Shape Consumer Judgments
Jochim Hansen, Florian Kutzner, and Michaela Wänke [] []

Tip of the Hat, Wag of the Finger: How Moral Decoupling Enables Consumers to Admire and Admonish
Amit Bhattacharjee, Jonathan Z. Berman, and Americus Reed II [] []

How Naive Theories Drive Opposing Inferences from the Same Information
Hélène Deval, Susan P. Mantel, Frank R. Kardes, and Steven S. Posavac [] []

What the Blind Eye Sees: Incidental Change Detection as a Source of Perceptual Fluency
Stewart A. Shapiro and Jesper H. Nielsen [] []

The Countability Effect: Comparative versus Experiential Reactions to Reward Distributions
Jingjing Ma and Neal J. Roese [] []

Frustrated Fatshionistas: An Institutional Theory Perspective on Consumer Quests for Greater Choice in Mainstream Markets
Daiane Scaraboto and Eileen Fischer [] []

The Influence of Selective Attention and Inattention to Products on Subsequent Choice
Chris Janiszewski, Andrew Kuo, and Nader T. Tavassoli [] []

Are All Units Created Equal? The Effect of Default Units on Product Evaluations
Christophe Lembregts and Mario Pandelaere [] []

Brands as Product Coordinators: Matching Brands Make Joint Consumption Experiences More Enjoyable
Ryan Rahinel and Joseph P. Redden [] []

Eternal Quest for the Best: Sequential (vs. Simultaneous) Option Presentation Undermines Choice Commitment
Cassie Mogilner, Baba Shiv, and Sheena S. Iyengar [] []

The Desire for Consumption Knowledge
Joshua J. Clarkson, Chris Janiszewski, and Melissa D. Cinelli [] []

Money Isn’t Everything, but It Helps If It Doesn’t Look Used: How the Physical Appearance of Money Influences Spending
Fabrizio Di Muro and Theodore J. Noseworthy [] []

Price Inferences for Sacred versus Secular Goods: Changing the Price of Medicine Influences Perceived Health Risk
Adriana Samper and Janet A. Schwartz [] []


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