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TOC: J Soc Mar

Introduction

Journal of Social Marketing, 3(1)

Examining price promotions, venue and place of residence as predictors of alcohol consumption
Maria Raciti, Rebecca O’Hara, Bishnu Sharma, Karin Reinhard, Fiona Davies [] []

Teens’ blog accounts of the role of adults in youth alcohol consumption
Simone Pettigrew, Melanie Pescud, Wade Jarvis, Dave Webb [] [Google Scholar]

NIDA engages teens through its blog: lessons learned
Everly Macario, Carol Krause, Jennifer Cooke Katt, Shelley Caplan, Robin Stevens Payes, Alexandra Bornkessel [] []

“Lose 30?lbs in 30 days”: Assigning responsibility for deceptive advertising of weight-loss products
Julie A. Pirsch, Stacy Landreth Grau, Michael Jay Polonsky [] []

Perceived risk mediates the impact of mood on the effectiveness of health PSAs: Implications for public health marketing
Sela Sar, George Anghelcev [] []


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