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Introduction: thought leadership in brand management
–Bill Merrilees, Elaine Wallace, Isabel Buil, Leslie de Chernatony, Duncan Guest [] []

The brand management system and service firm competitiveness
–María Leticia Santos-Vijande, Ana Belén del Río-Lanza, Leticia Suárez-Álvarez, Ana María Díaz-Martín [] []

Internal branding: Franchisor leadership as a critical determinant
–Bill Merrilees, Lorelle Frazer [] []

Building bank brands: How leadership behavior influences employee commitment
–Elaine Wallace, Leslie de Chernatony, Isabel Buil [] []

Rebuilding community corporate brands: A total stakeholder involvement approach
–Dale Miller, Bill Merrilees [] []

The role of brand logos in firm performance
–C. Whan Park, Andreas B. Eisingerich, Gratiana Pol, Jason Whan Park [] []

Modeling mental market share
–Jenni Romaniuk [] []

Downscale extensions: Consumer evaluation and feedback effects
–Francesca Dall’Olmo Riley, José M. Pina, Rafael Bravo [] []

Endorser age and stereotypes: Consequences on brand age
–Frank Huber, Frederik Meyer, Johannes Vogel, Andrea Weihrauch, Julia Hamprecht [] []

Brand communities embedded in social networks
–Melanie E. Zaglia [] []

Investigating the accuracy of self-reports of brand usage behavior
–Magda Nenycz-Thiel, Virginia Beal, Gosia Ludwichowska, Jenni Romaniuk [] []

Improper use of endogenous formative variables
–John W. Cadogan, Nick Lee [] []

Problems with formative and higher-order reflective variables
–Nick Lee, John W. Cadogan [] []

Matching business strategy and CIO characteristics: The impact on organizational performance
–Yan Li, Chuan-Hoo Tan [] []

Towards a theoretical framework of motivations and interactivity for using IPTV
–Juran Kim, Ki Hoon Lee [] []

Does family involvement increase business performance? Family-longevity goals’ moderating role in Chinese family firms
–Y. Kim, F.Y. Gao [] []

To influence or not to influen External reference price strategies in pay-what-you-want pricing
–Jennifer Wiggins Johnson, Annie Peng Cui [] []

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