TOC: J Intl Con Mar
Introduction
Journal of International Consumer Marketing, 24(4)
Retraction
–[]
Editorial
–Erdener Kaynak []
Constructing Communication Strategy: A Three-Country Case Study
–Samuel Rabino, Howard R. Moskowitz, Klaus Paulus & Pieter Aarts [] []
Consumer Perceptions of the Smartcard in Retailing: An Empirical Study
–Ziqi Liao, Xinping Shi & Wing-Keung Wong [] []
Measuring the Ethnocentric Tendencies of Iranian Consumers: An Assessment of Validity and Reliability of the CETSCALE
–Sorush Sepehr & Azar Kaffashpoor [] []
Audience Responses to Product Placement and Its Regulations: Focusing on Regulatory Conditions in the United States and Korea
–Mina Lee, Kyongseok Kim & Karen Whitehill King [] []
Discovering Consumer Personality Clusters in Prestige Sensitivity and Fashion Consciousness Context
–Riza Casidy [] []
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