TOC: Intl Mar Rev
Introduction
International Marketing Review, 29(6)
The influence of value perceptions on luxury purchase intentions in developed and emerging markets
–Paurav Shukla [] []
Influences of culture and market convergence on the international advertising strategies of multinational corporations in North America, Europe and Asia
–Jing Jiang, Ran Wei [] []
How national cultural values affect pro-environmental consumer behavior
–Katja Soyez [] []
The influence of face and group orientation on the perception of luxury goods: A four market study of East Asian consumers
–Lien Le Monkhouse, Bradley R. Barnes, Ute Stephan [] []
On the misuse of national culture dimensions
–Paul Brewer, Sunil Venaik [] []
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