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Letter from the Editor
–Peter J. LaPlaca []

The role of the brand as a person in business to business brands
–Cleopatra Veloutsou, Colin S. Taylor [] []

Business to business governance structure and marketing strategy
–Audhesh K. Paswan, Francisco Guzmán, Charles Blankson [] []

Market-driving strategy implementation through global supplier relationships
–Ulf Elg, Seyda Z. Deligonul, Pervez N. Ghauri, Wade Danis, Veronika Tarnovskaya [] []

Customer orientation for decreasing time-to-market of new products: IT implementation as a complementary asset
–Taiwen Feng, Linyan Sun, Chunyan Zhu, Amrik S. Sohal [] []

Building customer commitment in business-to-business markets
–Shu-Hao Chang, Kai-Yu Wang, Wen-Hai Chih, Wen-Hsin Tsai [] []

Understanding network picture complexity: An empirical analysis of contextual factors
–Carla Ramos, Stephan C. Henneberg, Peter Naudé [] []

When 3 + 3 does not equal 5 + 1 — New insights into the measurement of industrial customer satisfaction
–Viola Austen, Uta Herbst, Victoria Bertels [] []

Does customer information usage improve a firm’s performance in business-to-business markets?
–Minna Rollins, Danny N. Bellenger, Wesley J. Johnston [] [Google Scholar]

Delivering integrated solutions in the public sector: The unbundling paradox
–Jens K. Roehrich, Nigel D. Caldwell [] []

Aligning marketing strategies throughout the supply chain to enhance performance
–Kenneth W. Green, Dwayne Whitten, R. Anthony Inman [] []

Effects of interaction and entrepreneurial orientation on organizational performan Insights into market driven and market driving
–Yen-Chun Chen, Po-Chien Li, Kenneth R. Evans [] []

Sensemaking in business networks: Introducing dottograms to analyse network changes
–Morten H. Abrahamsen, Stephan C. Henneberg, Peter Naudé [] []

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