TOC: J Financial Services Mar
Introduction
Journal of Financial Services Marketing, 17(2)
Editorial
–Tina Harrison []
Pricing financial services innovations
–Mohammad G. Nejad and Hooman Estelami [] []
How does customer motivational orientation affect satisfaction?
–Millissa Fung-Yi Cheung and Wai-Ming To [] []
Are college students at greater risk of credit card abuse? Age, gender, materialism and parental influence on consumer response to credit cards
–Yam B Limbu, Bruce A Huhmann and Bing Xu [] []
Socialization and processing effects on comprehension of credit card advertisement disclosures
–Alex Wang [] []
A model of green bank marketing
–Constantine Lymperopoulos, Ioannis E Chaniotakis and Magdalini Soureli [] []
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