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Editorial
–Anita Zehrer, Vincent Magnini, and John Crotts []

The economic and cultural aspects of the social web: Implications for the tourism industry
–Daniel Amersdorffer, Florian Bauhuber, and Jens Oellrich [] []

Credibility of online reviews and initial trust: The roles of reviewer’s identity and review valence
–Sony Kusumasondjaja, Tekle Shanka, and Christopher Marchegiani [] [Google Scholar]

The impact of social media on destination branding: Consumer-generated videos versus destination marketer-generated videos
–Yumi Lim, Yeasun Chung, and Pamela A Weaver [] []

Using travel blogs to examine the postconsumption behavior of tourists
–Carmela Bosangit, Juline Dulnuan, and Miguela Mena [] []

Social media marketing in tourism education: Insights into the development and value of a social network site for a higher education institution in tourism
–Anita Zehrer and Alice Grabmuller [] []

Computer-assisted Webnography: A new approach to online reputation management in tourism
–Eric Horster and Carsten Gottschalk [] []

Building online brand communities: Exploring the benefits, challenges and risks in the Australian event sector
–Anne-Marie Hede and Pamm Kellett [] []

Culture and service-related positive disconfirmations: An application of travel blog analysis
–Vincent P Magnini, Derya Kara, John C Crotts, and Anita Zehrer [] []

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