TOC: Psych Mar
Introduction
Psychology and Marketing, 29(8)
Does One Bad Apple(Juice) Spoil the Bunch? Implicit Attitudes Toward One Product Transfer to Other Products by the Same Brand
–Kate A. Ratliff, Bregje A. P. Swinkels, Kimberly Klerx and Brian A. Nosek [] []
The Effect of Scarcity on the Purchase Intentions of Prevention and Promotion Motivated Consumers
–Hsuan-Hsuan Ku, Chien-Chih Kuo and Tzu-Wei Kuo [] []
Do Consumption Goals Matter? The Effects of Online Loyalty Programs in the Satisfaction-Loyalty Relation
–Jung-Chae Suh and Youjae Yi [] []
How Attachment Affects the Strength of Peer Influence on Adolescent Consumer Behavior
–Yunhui Huang, Lei Wang and Junqi Shi [] []
Clothing Style, Music, and Media Influences on Adolescents’ Brand Consumption Behavior
–Khafid Badaoui, Anne-Marie Lebrun and Patrick Bouchet [] []
Does Consumer Well-Being Affect Hedonic Consumption?
–Jing Yang Zhong and Vincent-Wayne Mitchell [] []
Product Design: Preference for Rounded versus Angular Design Elements
–Steve J. Westerman, Peter H. Gardner, Ed J. Sutherland, Tom White, Katie Jordan, David Watts and Sophie Wells [] []
A Personality-Competence Model of Opinion Leadership
–Timo Gnambs and Bernad Batinic [] []
The Behavioral Effects of Negative Product Placements in Movies
–Ignacio Redondo [] []
| The Hardware and Software Behind ELMAR Is Paid for with ÂÜÀòÉç¹ÙÍø Dues Please Support ELMAR by or renewing your membership |