TOC: J Bus Ind Mar
Introduction
Journal of Business & Industrial Marketing, Vol 27(5)
The antecedents of salespeople’s relational behaviors
–Lei Guo, Irene C.L. Ng [] [Google Scholar]
Using trade show information to enhance company success: an empirical investigation
–Harriette Bettis-Outland, Wesley J. Johnston, R. Dale Wilson [] []
Clusters or un-clustered industries? Where inter-firm marketing cooperation matters
–Christian Felzensztein, Eli Gimmon, Claudio Aqueveque [] []
A multistage behavioural and temporal analysis of CPV in RM
–Sriram Dorai, Sanjeev Varshney [] []
Return on relationships: conceptual understanding and measurement of mutual gains from relational business engagements
–Christian Grönroos, Pekka Helle [] []
Key account management: the inside selling job
–James I.F. Speakman, Lynette Ryals [] []
Customer intimacy
–Jürgen Kai-Uwe Brock, Josephine Yu Zhou [] []
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