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ICMS 2012

Introduction

The 2012 International Conference on Marketing Studies, Bangkok, 17-19 Aug 2012; Deadline 20 May

The 2012 International Conference on Marketing Studies (ICMS2012) will be held on August 17-19, 2012, in Bangkok, Thailand. This conference provides a forum for researchers and practitioners to exchange research results and share development experiences on marketing research.


New submission deadline is May 20, 2012




Organized by: Academy of Taiwan Information Systems Research

Sponsored by: International Business Academics Consortium (IBAC)

The 2012 International Conference on Marketing Studies (ICMS2012) will be held on August 18-19, 2012, in Bangkok, Thailand. This conference provides a forum for researchers and practitioners to exchange research results and share development experiences on marketing research.

The upcoming ICMS2012 conference covers, but not limited to the following areas:

 
Track 1: Strategic Marketing
        Marketing Strategy and Management
        Ethics and Social Resposibility
        Marketing Human Resource Management
        Global and International Marketing
        Intercultural Marketing
Track 2: Business Marketing and Supply Chain
        Business to Business Marketing
        Sale Management
        Supply Chain Management
        Distribution and Logistics Management
Track 3: Consumer Behavior
        Consumer Behavior and Psychology
        Retailing
        Fashion and Luxury Product Marketing
        Consumer Neuroscience
Track 4: Internet Marketing
        Internet and Interactive Marketing
        Online Behavior and Psychology
        Social Networking
        Word-of-Mouths
        Virtual Reality and Internet Advertising
Track 5: Marketing Communication
        Advertising
        Promotion
        Branding
        Customer Relationship Management
        Relationship Marketing
Track 6: Tourism, Hospitality, and Service Marketing
        Tourism Management
        Hospitality Management
        Service Marketing
        Sports and Leisure Activities Marketing
Track 7: Social Marketing
        Social Marketing
        Green Marketing
        Nonprofit Marketing
Track 8: Marketing Research and Education
        Research Method
        Bibliometric and Literature
        Marketing Education
        Marketing Research: Past, Present, and Future
Track 9: Others
        All Other Marketing Relative Topics 

New submission deadline is May 20, 2012

Acceptance Notification: 21 days after submitted

(Acceptance notification will be provided in 21 days after submitted – Manuscripts will be reviewed and accepted on a rolling basis until the deadline)

Registration Deadline: June 25, 2012

Conference Dates: August 18-19, 2012