Palmatier Wins Varadarajan Award
Introduction
Robert W. Palmatier has won the ÂÜÀòÉç¹ÙÍø Strategy SIG Varadarajan Award for Early Career Contributions to Marketing Strategy Research
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Varadarajan Award for Early Career Contributions to Marketing Strategy Research
The Marketing Strategy SIG is delighted to announce that Prof. Robert W. Palmatier (John C. Narver Endowed Professor in Business Administration at the Foster School of Business, University of Washington) is the winner of the 2012 Varadarajan Award for Early Career Contributions to Marketing Strategy Research. A three member panel of past winners of the award found Prof. Palmatier’s accomplishments to be highly noteworthy and deserving of this year’s award. A 2004 PhD from the University of Missouri, Rob is one of the most productive scholars in all of marketing in recent years, with ten papers in the elite, top-tier marketing journals (seven in JM, two in JMR, and one in Marketing Science) and strong supporting work in solid journals like JCP, JAMS, Journal of Retailing, and IJRM. He is a past winner of the Maynard Award and the Stern Award from the Journal of Marketing. Congratulations to Rob Palmatier.
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