TOC: J Macromarketing
Introduction
Journal of Macromarketing, 32(1)
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Relevant ARCategory: |
Special Issue on Vietnam
In This Issue
–Terrence H. Witkowski []
Vietnam: Political Economy, Marketing System
–Clifford J. Shultz, II [] []
Vietnam and Entrepreneurial Private Enterprises: A Macromarketing Perspective
–Audhesh K. Paswan and Trang P. Tran [] []
Modern Retailers in Transition Economies: The Case of Vietnam
–Masayoshi Maruyama and Le Viet Trung [] []
The Impact of Status Orientations on Purchase Preference for Foreign Products in Vietnam, and Implications for Policy and Society
–Nguyen Thi Tuyet Mai and Kirk Smith [] []
Sex-Role Specialization in a Transforming Market: Empirical Evidence from Vietnamese Middle-Class Households
–Elfriede Penz and Erich Kirchler [] []
The Dark Side of Development in Vietnam: Lessons from the Killing of the Thi Vai River
–Hieu P. Nguyen and Huyen T. Pham [] []
Psychological Capital, Quality of Work Life, and Quality of Life of Marketers: Evidence from Vietnam
–Tho D. Nguyen and Trang T. M. Nguyen [] []
Labor Market Transition and the Impact of Education on Real Per Capita Household Consumption Expenditure in Vietnam: 1993-2004
–Hoang Van Kinh and Daniel Westbrook [] []
Vietnamese Weddings: From Marx to Market
–Thuc-Doan T. Nguyen and Russell Belk [] []
Commentaries
Fishing for NTBs: The Catfish Wars as a Rent-Seeking Problem
–William R. Schubert []
Land Policy in Vietnam: Challenges and Prospects for Constructive Change
–Malcolm F. McPherson []
The Mekong Delta: Rural Development Meets the Environment-Systemic Challenges and Possible Solutions
–David Dapice and Vo Tong Xuan []
The United States and Vietnam: Old Enemies Become Friends and Implications for the Future
–Raymond F. Burghardt []
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